Trudy Rautio, president and CEO of Carlson, accepts Hubert Joly’s ALS Ice Bucket Challenge along with several hundred employees. Before her icy splash, she nominated former Carlsonians, and Carlson Fellows recipients, Dave Zitur, chief operating officer and chief information officer of Travel Leaders; Nick Shepherd, president and CEO of TGI Fridays; and Puneet Chhatwal, CEO of Steigenberger Hotels in Germany; to rise to the challenge and raise awareness for ALS, also known as Lou Gehrig’s Disease.

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