As far as attention goes, brewers and owners get more than their fair share of the spotlight. But there's one key role essential to any brewery operation that rarely receives the shine they deserve - sales reps. While we were in Colorado with Visit Colorado and Visit Durango, we hung out with International Sales Manager Arlo Grammatica of Ska Brewing to run through a day in the life of a beer sales rep, from the technology they use to the essential traits any good sales rep must possess. Cheers!

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