#Instagram #Reels #Facebook
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Scaled Programs Lead, Instagram Reels Responsibilities
Design, develop and execute scaled programs targeted towards Instagram Reels
Establish scalable channels to discover, educate and grow creators on Instagram Reels
Develop and maintain relationships across the short form creator agency ecosystem
Develop content to educate creators on Reels best practices which will help them achieve their objectives
Build program delivery toolkits and communication materials
Collaborate with a large number of cross-functional teams as you build and execute high-quality programs
Work with agencies and outsourced vendor partners to ensure program delivery as per operational and program goals
Analyze program performance on well-defined metrics, conduct reviews with stakeholders, and suggest improvement areas
Continue to identify opportunities to improve operational excellence by developing and sharing best practices, utilizing metrics, and incorporating cross-functional feedback to drive the best solutions
Manage relationships with program participants and ensure superior partner experience with Instagram
Be an internal advocate for the Reels creators to suggest changes and best practices to the product teams.
Minimum Qualifications
BA/BS Degree and 8+ years of the overall experience
Proficiency in English, strong oral and written communication skills
Strong problem solving and analytical skills
Demonstrated ability to design, develop and execute complex programs at scale
Ability to quickly experiment, iterate and scale new initiatives
Experience in managing and growing partners/customers at scale
Ability to identify available resources, self-learn, and quickly gain expertise in new areas
Ability to analyze large volumes of data to derive insights to achieve your objectives
Experience of having worked in large cross-functional, multi-national, multi-cultural environments
Demonstrated ability to influence internal and external stakeholders to achieve business objectives
Strong understanding of social media, especially short-form video ecosystem.
Preferred Qualifications
Digital marketing & Digital video experience preferred
5+ years of experience in program-management/consulting roles
MBA preferred.
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