TODAY Show co-host and meteorologist Al Roker breaks down how he and his producers at the Climate Unit report the weather. In our latest NBCU Academy 101, you can follow along as Al Roker and his team provide data presentation tips and explain how aspiring weather reporters can go beyond just a recitation of temperature reads and provide more meaningful information to viewers at home, especially in the age of weather apps and audio assistants.
0:00 Weather Forecasting
0:45 Crafting a Forecast
1:59 Translating Weather Data to Visuals
4:43 Contextualizing the weather forecast
7:27 Best Practices for Weather Reporters
Kathryn Prociv, Brian Van Aken, Don Tsouhnikas and Erin McGarry of the NBC News Climate Unit contributed to this report.
NBCU Academy is an innovative, multiplatform journalism training and development program designed to prepare college-level students for a career in the media industry. Students enrolled at participating universities and colleges receive training and practical experience as well as access to world-renowned journalists and industry leaders from NBC News, MSNBC, CNBC and Telemundo News. NBCU Academy also offers dynamic learning experiences and educational content to help early career professionals as well as seasoned journalists gain new skills and level up in the fast-paced news industry.
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