Why is Amazon throwing away millions of dollars’ worth of perfectly usable consumer goods? Why not just try to sell it? Even at a cheaper price, surely some money is better than no money right?
Especially in a time with severe global stock shortages, and a heightened sense of environmental awareness.
Well there are two big reasons.
The first is that what we call “price discrimination” is hard.
A mass retailer like Amazon would find it very difficult to charge one person one price for a good and another person a totally different price for that same good.
People would very quickly learn to wait for the lower prices and then amazon would end up having to sell it all off at that lower price potentially loosing money.
The second reason is that amazon is short of space.
It is throwing up new fulfillment centers as fast as it can manage but as any Amazon employee will tell you space is still at a PREMIUM.
If that shipping container full of robotic lawnmowers isn’t selling, it’s just taking up precious real estate.
finally amazon does “try” to auction off this unsold stock, so feel free to go and bid on it if you want a small truckload of assorted auto goods.
#Shorts #Amazon
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