From the current coronavirus outbreak, to climate change, to brewing better beer, science touches every aspect of our society. While trust in science is high, often people pick and choose the science they wish to believe; simply providing more information is not enough to change minds or impact behavior.

Dr. Allison Coffin explores the intersection between science, communication, and storytelling to increase the impact of science in society. Dr. Coffin is an Associate Professor of Neuroscience at WSU Vancouver and the president of Science Talk [ Ссылка ].

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This show was recorded on May 7th, 2020.

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