The grocery e-commerce market has been on an uphill despite the world facing a major standstill since the pandemic hit. Grocery being the element of everyday life needed to reach consumers in one way or the other.
Online grocery shopping has steeply become the talk of almost all households since Instacart, AmazonFresh, AmazonPantry, Kroger Co., and FreshDirect ramped up their delivery services. Perks like curbside pickups, scheduled delivery slots, tracking the order being delivered, and ordering from multiple stores into a single order have actually driven the online grocery businesses to success par expectations.
As consumers are preferring to dine at home, they are willing to experiment with newer channels for buying their essentials and groceries. BCG states that 41% of US-based online shoppers are first-timers, with 35% being spent totally on food.
We can evidently notice the paradigm shift and where the future of grocery lies. The market is ripe and up for grabs for the most lucrative of e-commerce businesses to launch and play their part. For more insights on the future of online grocery delivery services (region-wise), you can read the following blog: [ Ссылка ]
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