Google Ads Auction and Bidding
Hey guys, and welcome back to the channel! Welcome back to our Google Ads Fundamentals series, where in this video we go over bidding in Google ads and how it works. Learn about Google's Ad rank, what factors determine the rank and positions of your ad, how the ad rank influences the CPC, and which bid strategies you can choose when setting up your Google Ads campaigns. Thanks and enjoy the video!
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⏱️TIMESTAMPS⏱️
0:00 Intro
0:05 Google Ads Auction Explained
2:20 Google Ad Rank and Position
4:36 Factors That Determine Ad Quality
6:17 How Ad Rank Influences CPC
6:50 Choosing Bid Strategy in Google Ads
8:53 Wrap Up
9:19 Outro
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1. Reach Your Business Goals With Google Ads | Google Ads Fundamentals | Part 3
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2. Journey From Customer to Buyer Through Google Ads | Google Ads Fundamentals | Part 4
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3. Setting Up a Google Ads Account | Google Ads Fundamentals | Part 5
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