Instagram’s short-form video feature Reels is far behind its biggest rival, TikTok. Internal research reviewed by The Wall Street Journal shows Reels is struggling to get people to watch and create content for the platform.
WSJ tech reporter Meghan Bobrowsky joins host Zoe Thomas to discuss how Instagram parent company Meta is trying to close the gap.
[ Ссылка ]
Photo: Jakub Porzycki / Zuma Press
For more episodes of WSJ’s Tech News Briefing: [ Ссылка ]
Visit the WSJ Podcast Center: [ Ссылка ]
More from the Wall Street Journal:
Visit WSJ.com: [ Ссылка ]
Visit the WSJ Video Center: [ Ссылка ]
On Facebook: [ Ссылка ]
On Twitter: [ Ссылка ]
On Snapchat: [ Ссылка ]
#Instagram #Tiktok #WSJ
