Hackers and their scams live behind keyboards. Invisible and faceless. If cyber crime happened in the physical world, this is how it would look. Stay one step ahead with Hiscox small business insurance. #RealWorldHack [ Ссылка ]

To highlight the need for effective cyber security, Hiscox brought the online threats offline to show what different cyber attacks would look like in the real world. By creating a clone store of iconic bike manufacturer Brompton Junction, directly across the road from the real store, they were able to demonstrate some of the methods hackers commonly use.

It can be tough to imagine the impact of a cyber attack. Hidden behind keyboards, hackers are invisible and faceless, the threat can seem minimal. However, thousands of small businesses are victims of cyber attacks every year. The damage, not only to the security of a website and data, but also to a business’s reputation, can be immense.

The first step is to copy a business’s identity. In the case of our #RealWorldHack, the clone business was named “3R0mpton Juncti0n” and styled to be almost imperceptible from the actual Brompton Junction logo. Then official stock was diverted to the clone store. Online, this type of cyber crime is known as phishing — it involves obtaining sensitive information by pretending to be someone else.

If a hacker impersonated your business, what would you do?
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The next hack flooded the real Brompton store with fake customers to mimic a denial-of-service attack (DoS), where a website is overwhelmed with malicious traffic designed to disrupt normal traffic and crash the site. The final cyber attack demonstrated was ransomware. This is when hackers take control of a website and block access to the owners until a ransom is paid. The real Brompton store was boarded up, with demands for Bitcoin to be paid for the boards to be removed.

Could you business withstand being flooded with fake traffic?
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In the UK, 1 in 3 small businesses have been hacked. This video shows the need for effective cyber security, as having this in place can help prevent these types of cyber crime against busisneses. In the event your business is targeted by hackers, Hiscox will help get you back up and running, fast. Stay one step ahead with Hiscox cyber and data insurance. #RealWorldHack

Hiscox cyber insurance
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