Are You Camera Shy?
Being in front of the camera can be intimidating, I’ll admit it. I’ve always been in the business of promoting people and being behind the camera making people look and sound good. So, it’s not my favorite thing to do either. Most of us feel a bit self-conscious and exposed in front of the camera.
But if you’re camera shy, these 3 tips will help you feel more at ease:
Don’t feel the pressure to “act” in front of a camera. Most corporate video work will focus on a company’s story, corporate culture, mission, service or product - and you’re part of it. If you ever find yourself as a subject of an interview for on a video, like an “About Us” profile, the interview will likely be based on a series of questions that you should already be aware and very familiar with.
Speak from the heart. You shouldn’t memorize answers to any questions. Know what you want to say but speak from the heart. I find that most clients have no problem talking about their companies or their careers because they are usually passionate about them. That’s how your audience will engage and make a connection with you and your brand.
Be you. Sounds simple right? But being genuine is really important. A technique I use with my clients is asking soft questions that make them relax in front of the camera before we get to the real interview questions. I ask “what did you have for breakfast?” or “what did you do over the weekend?” Once they realize they are having a simple conversation with another human being, it makes it easier for them to relax and actually enjoy the process.
And by the way, if you ever have to deliver specific content looking straight at the camera, you’ll probably be reading from a teleprompter.
So, if you’re camera shy, you’re not alone. But relax… there’s hope.
Want to see how relaxed our clients look in front of a camera? Check some of our About Us / Profile Videos
Check some of our work at BriosMedia.com.
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How to Grow Your Business Tip #5 - HAVE A CLEAR MESSAGE
Video, like any other marketing piece, is about telling a message. Don’t fall into the temptation of using one single video to tell one hundred different things. The one-size-fits-all approach does not work. Have a single clear message and make sure it gets across effectively. Be short, concise, and get to the point quickly.
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Are you wondering how video can help you grow your business? Are you frustrated with a dull company website that is stagnant and lacks "life"? Are concerned with the thought of dealing with a complicated creative video production process and overwhelmed with the thought of not knowing how and where to start?
Brios Media is a full cycle video production house, meaning that we take you from concept to completion without the the hassle and stress of dealing with complicated creative processes and prohibiting budgets. Our work allows our clients to connect and engage with their clients and prospects in a powerful and meaningful way so they can establish a deeper bond and become more successful in communicating their messages.
Typically, our clients seek us out when:
1) They are looking to increase engagement with their prospects and clients.
2) They are frustrated and wish they could tell stories of their products & services more effectively.
3) They are concerned about the competition and want to be able to stand-out.
If you're wondering if video can help but you're overwhelmed with the thought of a complicated and time consuming creative process and prohibiting budgets, please get in touch with us today.
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Are You Camera Shy
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