Using RBFF’s Get On Board campaign as a case study, learn how to use Dr. Sue’s message of wellness to promote fishing and boating to retain and engage anglers.
Presenter: Bruna Carincotte, PR & Communications Senior Manager, RBFF
This video is a recording of Breakout Session #8: Get On Board Campaign: Tactics for Retention from the 2021 RBFF State Marketing Workshop: Shaping the Future with Customer Engagement.
