Step back in time to the summer of 1968 as we unravel the fascinating tale behind a iconic photo of bodybuilding legend Sergio Oliva. Join the star-studded party at Don Peter's Sherman Oaks residence, featuring renowned figures like Dr. Andy Burpee, Ed Giuliani defying height norms, Don and Dee Peters, Joe and Betty Weider, Gene Mozee, Vince Gironda, and even Arnold Schwarzenegger himself. Notice those cans in their hands? Dive into the era of product placement with Joe Weider's SUPER PRO "101," the Muscle Drink. Taste the nostalgia, feel the energy, and witness bodybuilding history unfold in this captivating journey through time. Tastes like a shake, feeds like a steak – it's a story that goes beyond muscles and into the heart of an unforgettable era.

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