Today's review is for the Chicken McNuggets from McDonald's.
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Chicken McNugget Sales Went Up After McDonald’s Removed Artificial Ingredients

Spurred by the continued popularity of all-day breakfast and antibiotic-free chicken nuggets, McDonald’s has beaten earnings expectations in the third quarter of fiscal year 2016.

In an earnings call with analysts Friday, McDonald’s chief executive officer Steve Easterbrook touted the restaurant’s profitability, but said the fast food giant was continuing to evolve the experience "to provide more high-quality, affordable food and beverage options and convenient solutions for customers on the go."

So what does that mean, exactly? Here are three things we learned from McDonald’s executives Friday.

McDonald’s will continue to become more tech-focused.

According to Easterbrook, more than 90 percent of U.S. McDonald’s stores are currently using digital menu boards. That number is likely to grow in the near future, and those menu boards are likely to get even more high-tech. That’s because each digital menu board contains what Easterbrook calls "a robust content management system that we haven't even begun tapping into."

In the future, those menu boards will adjust based on the time of day or weather conditions. Easterbrook foresees a future in which "ice cream and McFlurries will be highlighted on a hot summer day," and customers visiting McDonald’s during the winter would be met with a menu highlighting hot McCafe beverages.

Easterbrook added that the chain will continue rolling out more restaurants of the future, though he didn’t provide a timeline or additional details. Around 50 percent of U.S. stores have been modernized so far, an investment that’s paid off. "Literally as soon [as a store is revamped], it sees a sales lift," said Easterbrook.

Higher quality leads to higher sales.

In August, the fast food behemoth announced it had nixed artificial preservatives from some of its menu items, including scrambled eggs, Chicken McNuggets, and breakfast sausage. It was a move that paid off in a big way. According to Easterbrook, McNuggets sales are up 10 percent since the removal of artificial preservatives.


Man shot, killed by officer at Lincoln McDonald’s

A man armed with a knife was shot and killed by Lincoln police Tuesday morning in a McDonald’s parking lot.

Iowa City police searching for McDonald's robber

Iowa City police are searching for a man who they say robbed a McDonald's on Tuesday morning.

According to a news release posted on the city's website, officers received a call at 10:17 a.m. Tuesday reporting a robbery at the McDonald's at 2440 Mormon Trek Blvd. in Iowa City. Police said a man entered the building, approached the cashier, asked for money and fled with an undisclosed amount of cash, heading northbound on foot.

The man did not display any weapons during the incident and no one was reported hurt, the release said.

Police described the suspect as a balding man in his mid- to late 40s, wearing a brown coat, sunglasses, blue jeans and a black T-shirt. Surveillance video captured him running from the scene of the robbery.

The robbery remains under investigation by the Iowa City Police Department and officials are asking the public's assistance in identifying the suspect or any possible associates, according to the release.

Iowa City Area CrimeStoppers is offering a reward of up to $1,000 for information leading to the arrest of the suspects. Anyone with information is encouraged to call 319-358-8477. Callers may remain anonymous to collect the reward.

The same McDonald's was robbed at gunpoint on Aug. 4 during a string of armed robberies in Iowa City.

Review conducted by TheReportOfTheWeek

November 5th, 2016.

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