Meeting the ESG goals is not an option, and the sports industry seems to have gained more conscience of it over recent years.
Alternatives in consuming sport have exponentially increased in little time, and in parallel so has the concept of carbon footprints arising from these games.
More importantly, this means there are no alternatives but to find ways to make matches, tournaments, and sports overall more sustainable. Innovation & sustainability are linked and football can act as a perfect bridge between them.
Athletes and clubs around the world are coming together to gain a better understanding of this, in order to work together towards a healthier planet.
The World Football Summit stage was witness to an amazing lineup of speakers who shared frameworks for all football industry leaders to learn from:
- Fiona Morgan - @SailGP
- Andrea Maschietto - @Juventus
- Christian Hartmann - Global Sustainability Benchmark in Sports
- Kofie Sarkodie - Ninetyplus LLC
- Adam Fraser - @LaureusSport
