The architecture, engineering & construction (AEC) industries are experiencing a wave of investment and excitement about digital technologies. Amid the explosive growth of generative AI (gen AI), leaders are already exploring its use cases in the built environment. In this video, McKinsey’s David Rockhill and Darren Martin share some of the practical ways that gen AI is impacting work in AEC, the limitations of this technology, and the questions AEC leaders should be asking now to adapt to impending disruption.
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