作品について
TOYOTAの掲げる新しいクルマの骨格、TNGA(TOYOTA NEW GLOBAL ARCHITECTURE)。開発チームの妥協を許さない熱意やクラフトマンシップのぶつかり合いから生まれた未来のテクノロジーの結晶であるTNGAを、「TOYOTAのクルマに起きた革命」として伝えるwebサイトがオープン。サイトの入り口となる映像を情動的かつ先進的な世界観を緻密な線画とオーケストラで構成、それに続くトップページの背景CGアニメーション、コンテンツ内CGの演出・制作をWOWが担当した。
About the Work
The new modular automobile platform from Toyota, TNGA (Toyota New Global Architecture).A new website has opened to communicate the TNGA platform, a “revolution in automobiles from Toyota,” which is a culmination of future technologies - a merging of uncompromising passion and craftsmanship from the development team. The gateway to the website features a video which comprises an emotional and advanced world view with an elaborately constructed orchestra of line drawings, followed by background CGI animation at the top of the homepage with content produced and directed by WOW Inc.
Credits
CG STAFF
Director : Daihei Shibata
CG Director : Yasuo Koga
CG Designer : Shota Oga, Tatsuki Kondo, Daisuke Moriwaki, Ryo Kitabatake
Producer : Yasuaki Matsui
Music(Prologue Movie & Index page): evala
Production Producer : Kosui Yamashina (Geek Pictures)
In collaboration with
OMNIBUS JAPAN
REDOT
Yasuyuki Yoshida(C)
Yosuke Chiai
Agency: Dentsu
Creative Direction / Copywriting : Takuma Takasaki (Dentsu)
Creative Producer : Kota Yabana (Dentsu)
Planning : Takuma Takasaki (Dentsu), Im Jung-ho (mount)
Account Executive (Dentsu) : Yasumitsu Jinno, Shinji Takada, Kentaro Seki, Taichi Yamamoto, Yuji Horikiri
Art Direction : Im Jung-ho (mount)
Technical Direction : Takeshiro Umetsu (mount)
Writing : Ito Research Institute, Kouhei Kawakami, Naotaka Takahashi
Design : Ryuji Yoshida (SISAN), Hideki Yoshimatsu (mount), Im Jung-ho (mount), Hiroka Hasegawa (mount), Yui Yoshida (mount)
Project Management : Ko Yoshida(mount), Kento Hotta, Masahiro Okuyama (COPILOT)
Development : Takuya Abe (SISAN), Takeshiro Umetsu (mount), Hidekazu Hayashi (mount), Shinji Kobayashi, Naoto Kondo, Yu Isoda (Maboroshi), Katsushi Ougi (Stroboscope)
SE : Suguru Yamaguchi (manual of errors artists)
-- Story --
Story : Takuma Takasaki (Dentsu)
Movie Direciton : Gen Sekiguchi(REINBACH)
Movie Produce : Geek Pictures inc
.................
WOW inc.
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