Time is one of your company’s most precious resources. And when it comes to helping your organization build successful customer experiences, you have to be on time — or even ahead of time — if you want to succeed. That’s where Adobe Experience Platform can help. Learn more: [ Ссылка ]
It used to be that customer data was slow and siloed. You simply couldn’t get a full picture of your customer when you needed it. So by the time you had enough data for your marketing team to use, their opportunity would be long gone. Experience Platform changes all of that. It starts with breaking down data silos and centralizing your organization’s customer experience data.
Experience Platform lets you ingest, standardize, and store customer data — quickly and accurately. With in-the-moment data processing, you can create a unified data foundation that enables actionable, ready-to-use, real-time customer profiles. So your teams have the right data to deliver experiences based on customers’ needs today — right now. With Experience Platform, your legal and privacy teams can keep on top of consent and privacy regulations like GDPR and CCPA — and your data stewards can help your whole company stay on-policy with customer information.
Data analysts and data scientists can run queries on all stored customer data to get actionable insights. Then, with up-to-the-second customer information from Real-Time Customer Profiles, your marketing and customer support teams can deliver the right experiences at the right time — at scale.
As the data foundation for Adobe Experience Cloud, Experience Platform is the first-ever customer experience management solution for enterprises. And with it, time is finally on your side.
