Most leaders know Innovation and Creativity are important for corporate survival, but this desire for Innovation often creates a new problem, When faced with the level of investment needed in terms of time and resources, most leaders baulk and look for shortcuts.

Our guest today has seen them all and is with us to share "The Top 10 Innovation Shortcuts Company Leaders Should Avoid".

He is a friend of the show, a leading consultant with the Strategyzer crew and the author of “Pirates In The Navy: How Innovators Lead Transformation", Tendayi Viki, welcome back.

Find Tendayi here: [ Ссылка ]

00:01:49 Shortcut #1. There Is No Innovation Strategy
00:02:42 Shortcut #2. The CEO Has No Time
00:03:20 Shortcut #3. We Are Working On Only Two Ideas 
00:04:07 Shortcut #4. Innovation Has No Power 
00:04:57 Shortcut #5. We Don’t Want To Talk To The Core Business
00:05:39 Shortcut #6. We Reward Hitting Revenue Targets
00:06:26 Shortcut #7. Innovation Teams Work Part Time 
00:08:39 Shortcut #8. We Want Detailed Business Plans
00:09:07 Shortcut #9. There Is No Innovation Skills Building 
00:09:49 Shortcut #10. An Excessive Focus On Ideation

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