The Lean Startup methodology has disrupted businesses everywhere. As a result of a more innovative, entrepreneurial-based economy, business leaders have been forced to take a fresh look at growth opportunities and the type of organization they need to build in order to stay competitive. Born out of the startup culture, Lean Startup provides the pathway to business transformation. So, how can businesses of all sizes apply Lean Startup principles to modernize and foster continuous innovation? In this special event, Eric Ries, author of The Lean Startup and the Kickstarter-backed Leader’s Guide, sits down with entrepreneur Leslie Bradshaw, Managing Partner of MadebyMany, to discuss next generation leaders, what it really takes to innovate, and how to create a culture that will sustain.



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At General Assembly, we are creating a global community of individuals empowered to pursue work they love, by offering full-time immersive programs, long-form courses, and classes and workshops on the most relevant skills of the 21st century – from web development and user experience design, to business fundamentals, to data science, to product management and digital marketing.

Established in early 2011 as an innovative community in New York City for entrepreneurs and startup companies, General Assembly is an educational institution that transforms thinkers into creators through education in technology, business and design at fourteen campuses across four continents.

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