Dr. Robert Cialdini (@influenceatwork) is a world-renowned psychologist, author and expert on influence and persuasion. #robertcialdini #robertcialdiniinfluence

Robert’s seminal work Influence: The Psychology of Persuasion is a classic in the field and was Charlie Munger’s number one favorite business book. He was also taught marketing, business and psychology at Stanford and Arizona State University.

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00:00 Robert Cialdini Influence expert & psychologist

1:31 Seven Principles of Influence

21:16 Most misunderstood principle

22:45 Apple case study

28:18 Influence & modern influencers

36:40 Cult indoctrination

40:26 Designing AI to respect human agency

43:50 Persuasion for venture capitalists

53:04 Charlie Munger

55:16 A conspiracy theory Robert believes

56:49 Robert’s take for common bad advice

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Guest Socials:
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Host Auren Hoffman Socials:
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Editing and post-production work for this episode was provided by The Podcast Consultant ([ Ссылка ])

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