From clothes and jewelry to home furnishings, businesses have much to gain by selling products within their shoppers’ feeds. Learn about the expanding world of social commerce and how customers have embraced the “see it, click it, pay for it” mentality.

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T Brand Studio is the brand marketing unit of The New York Times. We create content and experiences that spark imaginations and influence the most influential audiences around the world. The news and editorial staffs of The New York Times had no role in this post's preparation.

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