Do you caption your videos? Why or why not? Let us know in the comments below! Can't wait to see you have to say.
Many people who are not deaf or hard of hearing tell me they prefer to have captions when watching video. So captioning your videos helps more than just those who are deaf or hard of hearing like me.
World Health Organization reports that more than 5 percent of the world's population is deaf or hard of hearing. That's 466 million people. [Source WHO: [ Ссылка ]]
And guess what.
The deaf and hard of hearing are not the main users of captions or subtitles!
6 reasons to caption your videos ... and not a single one mentions the deaf or hard of hearing:
✅ 80 percent of the people who use captions are not deaf or hard of hearing. [Source OfCom: [ Ссылка ]]
✅ Search engine optimization.
✅ It may be hard to understand the speaker.
✅ Capture more viewers.
✅ Generation Z and people with ADHD or auditory processing disorder love it because it helps them focus. [Source: [ Ссылка ]]
✅ Increases overall brand awareness by 19% [Source AdColony and Millward Brown: [ Ссылка ]
⭐️ Caption.
⭐️ Capture.
⭐️ Captivate.
You can't captivate people without capturing them and you can't capture them without captions.
So caption your videos to capture more people and captivate them.
