If you are a GREAT marketer, you should first de identify what is worth marketing.
This brand is focusing their entire business on a product that lags way behind the market in star rating.
No matter how good their marketing skills become, they are essentially disappointing their customers into buying their product which has typically lower reviews than the competition.
Sure some customers are happy, and possibly they swear by the product, but in GENERAL people are happier if they buy something else, and the product should be improved while at the same time improving in marketing skill.
A business has many facets and your Amazon page is only a fraction of what your focus should be on, a LARGER attention should be put on product quality.
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