Dr. Kase explains Kinesio new tagline...TAPE WITH WISDOM.
Kinesio is TAPE WITH WISDOM.
TAPE WITH WISDOM describes the essence of Kinesio’s mission to enhance the experience of living, whether active or not active, by using the right tape with the right methodology to obtain healing benefit.
Tape with Wisdom refers to the skill level, application knowledge and insights and wisdom of our medical professionals, but that is only part of it. There is wisdom in Kinesio® Tape itself. Kinesio Tape offers four different specifically designed functional tapes with wisdom in their actual physical qualities.
The tagline is new, but its roots go back to the beginning. This outlook has been consistent since I first created the tape and taping concept in the early 1970s. I invented this modality, but Kinesio is not just the original tape, it is a roll of wisdom in your hands.
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