Co-Choreographer: Del Mak
Del Mak
Creative Director | Choreographer
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del@delmak.com
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Mars reworked New Order's 1990 #1 hit 'World in Motion' for a commercial for the Mars Bar to promote England's involvement in the FIFA World Cup & the repackaging of the UK Mars with the St. George cross.
20 years after becoming an unlikely pop star with his rap in the song World In Motion, former England footballer John Barnes reprises his performance with a slightly amended version of the original with the line 'Three lions on our Mars' to reflect the brand tie-up. The TV ad gives a tongue-in-cheek nod to the 1990 original.
The movements of the Keith Allen lookalike & the supporting artists behind Barnes were carefully choreographed to seamlessly enter & build up to a united joyful feel-good celebration.
Song:
New Order - World In Motion
*NO COPYRIGHT INFRINGEMENT INTENDED*
This video uses copyrighted material in a manner that does not require approval of the copyright holder. Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for fair use for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use
Mars Commercial - Raised Voices World Cup
Теги
Del MakDanceChoreographerCreative Artistic Movement DirectorTVFilmMusic VideoCommercialsArtist DevelopmentGot To Dance (TV Program)Britain's Got Talent (TV Program)Television Advertisement (Award Discipline)Advertising (Industry)Mars (Candy Bar)FIFA World Cup (Football Competition)England National Football Team (Football Team)New Order (Musical Group)World In Motion (Composition)Keith Allen (Film Writer)Three LionsJohn Barnes (Football Player)