Developing software that exhibits flexibility of choice to the end user is considered best-practice: we’ll make it configurable, and let the user decide. Right? Wrong.

In an era where Experiences are coveted more highly than Products, and users are overloaded with choice and burnt-out from decision fatigue, the worst possible coding choice that you can make is to gift the user with options.

In this example-packed presentation, we show how limiting choice and reducing features can add value to your next app.

Talk by: Anna Harrison

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