Learn how to track and report on your marketing campaigns in Google Analytics 4 (GA4). You will learn where campaign tagged URLs (UTM tags) appear in the standard GA4 reports, how to correctly campaign tag your inbound marketing, and how to create custom exploration reports to focus on your campaigns.

JUMP TO A TOPIC:
00:00 Introduction
00:45 GA4 (Google Analytics 4) Acquisition Reports
05:17 Google Analytics Campaign URL Builder
10:06 Where Tracked Campaigns Appear in GA4
11:39 Exploration Report for Campaigns
14:41 Conclusion

YOUR EXTRA RESOURCES:
○ Campaign URL Builder – [ Ссылка ]
○ GA4 data import – [ Ссылка ]
○ Attribution reports – [ Ссылка ]
○ GA4 complete tutorial – [ Ссылка ]

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My book: [ Ссылка ]

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TOOLS I USE AND RECOMMEND:
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○ Course platform – [ Ссылка ]
○ Data connector – [ Ссылка ]

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