Take this course for free on edx.org.
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Learn how to use traditional and social media to promote a social cause.
Media is a powerful tool for promoting social justice. If you are an activist involved in promoting or advocating for a social cause, this is the course for you.
The course provides a step-by-step guide to identifying and pitching a newsworthy story, including:
understanding the money, time and other resources required to develop
a story for print media, radio, and social media
identifying appropriate media for publicising your story
assessing the impact of your story
working in an ethical way as both an activist and citizen journalist.
What You Will Learn
You will learn to:
Identify newsworthy issues
Define the limits and possibilities of different mobile platforms and tools
Identify an appropriate strategy and platform/tool to reach a defined target audience.
Apply ethical and safe media practices
