One of the biggest struggles I hear from people is how to get started with marketing their business. Especially in the early stages, when they don’t have any help or a team to outsource to, so they’re doing everything alone. Also, if you don’t have a marketing background yourself then how are you supposed to know what to do?
**Download my FREE Marketing Checklist for Health Coaches: 12 Ways To Get Clients [ Ссылка ]
My guest on this episode, Sarah Noel Block, is the founder of Tiny Marketing, where she helps small businesses and entrepreneurs to increase their know, like, trust factor by batch-creating one month of their content marketing, social media posts, and email marketing in one week.
She’s got a terrific system that she’s developed and uses herself, in her own business, and also for her clients, and in this conversation she walks me through exactly how she gets it all done.
We also talk about the most beneficial marketing activities when you’re at the beginning of building your business, what you should be focusing on – and also what you shouldn’t be focusing on – and really how to get traction, so that you can eventually get to the stage where you can outsource some things, and grow from there.
Full episode notes: [ Ссылка ]
Where to find Sarah:
[ Ссылка ]
More Helpful Resources:
Download my FREE Marketing Checklist for Health Coaches: 12 Ways To Get Clients [ Ссылка ]
My Free Class: How To Build A 6-Figure Health Coaching Business Using One Signature Program
Kim on Instagram: [ Ссылка ]
Timestamps:
0:00 - Intro
1:29 - Meet Sarah!
3:22 - Focus on developing your “core content”.
5:19 - This strategy makes content creation DOABLE.
7:04 - How can you implement the core content strategy?
7:20 - Decide what your core content will be.
7:37 - Making the most of your content by breaking it up.
10:42 - The magical time-saver that is batch creation…
12:07 - Stay in front of your audience through consistency and time blocking.
13:45 - Tools to help you be ON or OFF social media.
14:46 - How you can stay CONSISTENT with email marketing.
16:08 - The optimal time to send your weekly email.
18:18 - Just start with 1 email per month.
19:18 - What is the best place to START MARKETING your business?
21:53 - How do you prioritise your marketing tasks?
27:35 - How can you leverage PR as a beginner?
30:52 - How to put together a media kit.
32:39 - Get more from Sarah.
33:15 - What to do now.
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