This is how you find relevant journalists for your PR link building campaigns.
In this video, I outline three tools that our team is using to find the right journalists, in the right locations, so that we can pitch our stories to media outlets that are most likely to feature our insights and give us lots of links.
One of the coolest features that I love about these tools is the "search by keyword" box, which allows you to find journalists that previously wrote about a certain topic.
I hope you'll enjoy this video and I hope you'll find it useful.
#pr #outreach #digitalpr #linkbuildingtips
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