Join Gabriel from the BTR Media team as he dives into Amazon Sponsored Display Ads. This video serves as a great start for those looking to deepen their knowledge on how to effectively utilize Sponsored Display Ads for increased product visibility. Whether you're new to Amazon's advertising platform or looking to optimize your existing campaigns, tune in with Gabriel as he walks through the campaign creation process, showcasing the unique capabilities and targeting options available.

Discover the creative possibilities with Sponsored Display, including brand incorporation, compelling headlines, and the addition of lifestyle images and videos. Learn where you can strategically place your ads across product detail pages for maximum impact, and explore the power of audience targeting to follow leads and re-engage past purchasers.

Timestamps:
0:00 - Introduction & Overview of Sponsored Display Ads
0:40 - Exploring Creative Capabilities & Ad Placement
1:19 - Different Types of Sponsored Display Ads
1:52 - Targeting Insights: Audience and Product Targeting Explained
3:01 - The Importance of Remarketing in Sponsored Display
5:30 - Setting Up Campaigns: A Few Tips and Best Practices
6:52 - Navigating Targeting Options for Optimal Reach
8:59 - Strategic Remarketing for Repurchase and Loyalty

Gabriel shares practical insights and examples, including how to choose the right targeting options based on your product category and customer behavior. Whether it's deciding on the lookback window for remarketing or selecting between product and audience targeting, this will provide you with a quick overview of what you need to make informed decisions and drive successful outcomes.

We encourage you to share your experiences, tips, or questions about Sponsored Display campaigns in the comments below. Let's learn, grow, and be BTR together! 🧡

#AmazonSponsoredDisplay #EcommerceAdvertising #AmazonAdsTutorial #btrmedia #howtosellonamazon #amazonads

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