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Read our in depth blog article to learn more here: https:/v2.puremix.com/blog/rich-keller-controlling-808s.html

When it comes to mixing, context is everything. That message comes through loud and clear in this excerpt from “Rich Keller - Mixing Hip Hop 808s.” When we pick up the action, Keller (Snoop Dogg, DMX, Jay Z, Nipsey Hussle, Alicia Keys, Swizz Beats, Lil Wayne, Mariah Carey) is about to hit play to demonstrate the compression he put on an 808 kick. He’s layering the 808 underneath the primary kick, which is from a drum loop in a ‘90s-style hip-hop beat from producer Angel Aguilar.

After we’ve seen how Rich does it, we dive deeper into the world of transient designers and envelope shapers to discuss how to get massive 808s, kicks and bass that translates.
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