TIMESTAMPS

0:00 - Intro
3:26 - Meet today’s guest
5:27 - What is squarelovin?
9:05 - Why is UGC special?
19:12 - How can marketing agencies introduce UGC to their clients?
24:35 - How do successful agencies manage UGC for their clients?
33:21 - Best UGC practices for agencies to take into consideration
41:08 - How can agencies get started with UGC and how should they position their services?
44:58 - Wrapping up

LINKS

Agency Accelerated Calendar - [ Ссылка ]
How To Add Agency Revenue With Social Media Services - [ Ссылка ]
Subscribe to Apple Podcasts: [ Ссылка ]
Listen on Spotify: [ Ссылка ]
Subscribe to Google Podcasts: [ Ссылка ]
squarelovin: [ Ссылка ]

DESCRIPTION


UGC is becoming a more and more important part of the marketing mix. But how can you use it to boost brand loyalty for your clients?

The problem is that most agencies don't have a process in place to capture user generated content. As a result, they miss out on the opportunity to engage with their customers and enhance their brands. This leads to lower conversions and higher churn rates. Agencies need an easy way to get more UGC from their clients' channels so they can improve brand loyalty, increase customer engagement, and boost conversion rates.

Benedict Stöhr, CEO & Co-Founder of squarelovin will be joining us live on Wednesday, Sept. 22 at 11am PT / 2pm ET to talk about this topic. He'll share his insights into how agencies can leverage user generated content in their campaigns and help build stronger relationships with their clients.

Hosted by long-time agency expert and communication coach, Stephanie Liu, you’ll learn:

✴️ How UGC has evolved in recent years
✴️ What opportunities exist today for brands and agencies to leverage UGC
✴️ Best practices and tactics to help clients achieve their goals

Add next season’s Agency Accelerated shows to your calendar at agorapulse.com/calendar.

свернуть