In these uncertain times, the failure rate in implementing organizational change initiatives is too high and too costly to be sustained. How can your organization survive and thrive in today’s complex context?
The Project Management Institute (PMI) pegs the cost of impotent transformation efforts at approximately $2 trillion per year. Said differently, more than $1 million every 20 seconds—or the GDP of Brazil every year—is being squandered on transformation efforts that change nothing.
How do we change the way organizations change?
Organization transformation efforts have traditionally pulled the tangible change levers of structure, systems and process, while largely ignoring the feelings of the human beings who ultimately bear the burden of those changes.
The truth is organizations don’t change unless people change and people must first believe in the change before they are willing to adjust their behavior to make it happen.
About Brightline
Brightline is a Project Management Institute (PMI) initiative together with leading global organizations dedicated to helping executives bridge the expensive and unproductive gap between strategy design and delivery.
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