How do you maintain your product mojo? What are common diseases of product teams, and how do you avoid them? Why should you focus less on problem discovery and more on solution discovery? After working as a product leader for over 20 years, Marty Cagan started Silicon Valley Product Group to help product teams operate at a higher level. In this conversation, Marty shares what Steve Jobs can teach you about building product, how to structure your teams for innovation, how to improve your product culture, which trends in PM to ignore, and much more. After this, you'll never think about building teams the same way. Join us.

Find the full transcript here: [ Ссылка ]

Where to find Marty Kagan:
• Twitter: [ Ссылка ]
• LinkedIn: [ Ссылка ]
• SVPG: [ Ссылка ]

Where to find Lenny:
• Newsletter: [ Ссылка ]
• Twitter: [ Ссылка ]
• LinkedIn: [ Ссылка ]

Thank you to our wonderful sponsors for making this episode possible:
• Whimsical: [ Ссылка ]
• Flatfile: [ Ссылка ]
• Modern Treasury: [ Ссылка ]

Referenced:
• The Nature of Product: [ Ссылка ]
• Devolving From Good To Bad: [ Ссылка ]
• Shreyas Doshi: [ Ссылка ]
• The Lost Interview: [ Ссылка ]
• Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value by Theresa Torres: [ Ссылка ]
• Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp: [ Ссылка ]

In this episode, we cover:
(00:00) The biggest misconceptions about what a good product team does and looks like 
(07:49) The qualities that separate the best product teams
(16:20) The downfall of innovation in great product teams
(17:43) The gap between the best and the rest
(19:23) The pitfalls product teams can fall into
(27:46) The role of user research in building a great product
(35:26) What individual contributors can do to shift product culture
(41:04) How PM's can set themselves up for success when trying to change product culture
(44:06) How product management is changing
(55:33) The pitfalls Marty warns to watch out for in product management

Production and marketing by [ Ссылка ]. For inquires about sponsoring the podcast, email podcast@lennyrachitsky.com.

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