Hello Genius CEO and founder Jody Raynsford outlines the differences between content and copy and highlights the value both can have for your business.
Watch this short video to discover how the goals of copywriters and content writers differ, and how having “both working effectively can prove hugely important in terms of driving your business forward.”
Whether you’re writing content or copy, the effect of your material will be impacted by your approach. As a business looking to stand out, there are six foundational steps to consider.
Download your free Industry Disruption Scorecard here to reveal these and begin benchmarking your business for industry breakthrough.
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