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Podcast cover art is often a potential subscriber's first impression of your podcast. Here are the technical specs and ten elements of great podcast artwork.
UPDATED 9-24-2014:The following has been revised in accordance with Apple's latest specifications . Please note that the minimumis now 1,400 × 1,400 (no longer just a recommendation). But contrary to popular belief, PNG is still a recommended option, as long as it (or JPEG) are in the RGB color space.
Click here to download the Podcast Cover Art Toolbox
The current podcast cover art specs from iTunes
Check back with this post as I'll keep these specs updated on the latest standards from iTunes .
Core requirements
• Minimum 600 × 6001,400 × 1,400 pixels (maximum 3,000 × 3,000)
• RGB color space (not grayscale, CMYK, 8-bit indexed, or transparent)
• Hosted on a server that supports HTTP HEAD requests
• JPEG or PNG file format (JPEG is more highly recommended)
Here are some things to avoid in your cover art.
• Explicit or self-censored explicit language in podcast titles, subtitles, or descriptions
• References to illegal drugs, profanity, or violence in the title, description, or cover art
• Images or language that could be construed as racist, misogynist, or homophobic
• Images depicting sex, violence, gore, illegal drugs, or hate themes
• Third-party trademarks without authorization or usage rights
• The words “iTunes Store,” “iTunes,” or “Apple Inc.”
• iTunes Store logo, Apple logo, or the term “Exclusive” without prior authorization from Apple
Requirements to be featured
Apple has extra requirements for anything they'll consider featuring.
• Attractive, original cover art that does not include Apple-branded content. Include a 1400 × 1400-pixel JPEG or PNG file in the RGB color space for your cover art to be eligible for promotion.
• A robust and accurate description for the podcast and all related episodes
• A clear and complete author listing
• Proper tags regarding language, category, and explicit language or content
• New episodes being posted regularly
The cover art, and all other podcast elements must be original and cannot contain any of the following:
• Pixelation, artifacts, high-contrast background art, blurry or hard crops (unless stylistic), or other style issues
• References to illegal drugs, profanity, or violence in the title, description, or cover art
• Images or language that could be construed as racist, misogynist, or homophobic
• Images depicting sex, violence, gore, illegal drugs, or hate themes
• Third-party trademarks without authorization or usage rights
• The words “iTunes Store,” “iTunes,” or “Apple Inc.”
• iTunes Store logo, Apple logo, or the term “Exclusive” without prior authorization from Apple
• Any visual representation of iPhone, iPad, iPod touch, or any other Apple hardware
Note that even with the above elements, promotion is not guaranteed.
itunes:image technical requirements
The `itunes:image` tag points to the artwork for your podcast, via the URL specified in the `href` attribute.
Cover art must be a JPEG or PNG file in the RGB color space at a minimum size of 600 × 600 pixels. For best results, and to be considered for promotion in the iTunes Store or the Podcasts app for iOS, cover art must be at least 1400 × 1400 pixels. Note that these requirements are different from the standard RSS image tag specification.
UPDATE:Cover art must be in the JPEG or PNG file formats and in the RGB color space with a minimum size of 1400 x 1400 pixels and a maximum size of 3000 x 3000 pixels. Note that these requirements are different from the standard RSS image tag specification.
Potential subscribers will see your cover art in varying sizes depending on the device they’re using. Make sure your design is effective at both its original size and at thumbnail size.
If the `itunes:image` tag is not present, iTunes will use the content of the RSS image tag, but your podcast will not be considered for a potential feature placement in the Podcasts app and the iTunes Store.
We recommend including a title, brand, or source name as part of your cover art. For examples of cover art, see the Top Podcasts section in the Podcasts app or the iTunes Store.
If you update the cover art for your podcast, be sure to avoid technical issues by doing the following:
• change the cover art file name and URL at the same time
• verify the web server hosting your cover art allows HTTP head requests
The `itunes:image` tag is also supported at the `item` (episode) level.
For best results, we also recommend embedding the same cover art within the metadata for that episode’s media file prior to uploading to your host server. You may need to edit your media file via Garageband or other content-creation tool to do so.
10 elements of great podcas
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