🧀 Here's an ad that had me scratching my head as to why I was seeing it. I did not get it. I didn't know what the heck this was. It took me a few reads to figure it out.

And actually, because I was curious, I did click the Shop Now button even though all I really wanted to do was learn more.

I teach a two or three tier ad funnel formula that first helps to build know, like, and trust with brand awareness ads which leads to a soft call to action…then a stronger call to action down the line.

There are exceptions to that rule, though, and this would be one of them since it's a product that's more of an impulse buy.

I was intrigued by this ad because it was something different.

And besides the picture was this word “sear-iously good cheese”.

It took me a couple of seconds to put it together what they were talking about. They were talking about cooking this cheese.

That was a very clever play on words…and it was just enough of a quirk, of something different that it did catch my attention and make me stop my scroll.

---------------------------------------------------------
👥 Looking for 1:1 help? Visit our website to schedule a FREE 20 minute Strategy Call…
👉 Reach out to us here... [ Ссылка ]
🌎 Join our Facebook Group: [ Ссылка ]
Our group is a place where you can...
🧡 Ask questions about digital marketing & advertising
🧡 Get in-depth training & education
🧡 Enjoy daily support and community Connect with Christina Online...

- Want to learn how to run budget-friendly ads for your own business? [ Ссылка ]
- Looking for Pro DFY Ads Management? [ Ссылка ]
- Join the FREE "Facebook Ads Made Easy" Facebook group for entrepreneurs: [ Ссылка ]
- Follow The Lead-Gen LaunchPad Facebook Business Page: [ Ссылка ]
- Facebook: [ Ссылка ]
- Instagram: [ Ссылка ]

свернуть