There is a stigma among recording artists and their record labels regarding masters. Does the artist own them? Should they own them? When will they own them?
We will need to look at a standard record deal vs a licensing deal and analyze them. Then we will need to take a look and the budget vs the artist's advance. Lastly, we will need to take a look at the percentage of ownership vs minimum delivery requirement.
You will have a clear understanding of… if an artist did the proper deal to own their masters, or is it even worth owning their masters versus an increase in percentage?
Now, You may be saying yes, artists need their masters, which begs the question are you sure you know what you’re signing? Because you need to know what you’re signing in order to determine if you need those masters or will truly own those masters or not.
I don’t want you to have your head stuck in the clouds about this I want you to have a clear understanding of what’s really happening here.
So, watch “Do music artists deserve their masters?” right here on the music money makeover show!

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00:00 - Let’s Talk!
01:59 - Standard recording deal
03:15 - Licensing Deal
04:14 - What’s the difference?
05:08 - What happens if I get dropped?
05:50 - Artist’s Budget
06:26 - Artist’s Advance
07:53 - Percentage of Ownership VS Minimum Delivery Requirement
09:19 - Do Artists Deserve their Masters?
10:58 - What about administration?
11:52 - Don’t Forget about the attention!
12:20 - Leverage

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Video Copyright © 2022 Casey Graham (www.musicmoneymakeover.com)
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