Make your website work harder so you can work smarter. In this episode of Bosses in Action we have Emily Smith, COO of Wemert Group Realty. Emily is sharing her team's website strategy including how to use Pixel tracking technology and the low-down on premium paid lead sources. Learn how to prioritize your best leads, boost conversions, and track your marketing ROI.
0:00 - Intro
1:08 - Rundown and structure of Emily’s team.
2:19 - Tribes under teams.
3:31 - Pixel explanation.
5:30 - Deciding on how to respond to consumers.
7:29 - Website functions and Pixel usage.
14:05 - “Is there anything you wish to do with Pixel that you aren’t doing yet?”
14:46 - Helping people find us organically.
20:41 - Ways to integrate IDX with the Pixel.
22:34 - Pixel management.
24:37 - “Are you using IDX Broker Lead Registration and Capture?”
24:50 - Follow Up Boss YouTube
26:24 - Outro
