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Guys, have you ever wondered 🤔 how big companies still offer the same product at the same price that you used to buy 10 years ago? 🤯 Welcome to Dr. Ujjwal Patni's YouTube channel, a reservoir of extraordinary business and life lessons 📚, embraced by over 6.6 million subscribers! 🎉 In this video, we are going to unravel this topic.
As inflation is going through the roof 📈, consumers in India are trying to manage their budgets while buying daily essential items 🛒. However, it's not only the consumers who are feeling the pinch, the manufacturers too are trying different methods to survive the soaring inflation 💸.
Among these methods is shrinkflation, which has turned out to be a boon for the manufacturing sector worldwide 🌍. The fast-moving consumer goods (FMCG) companies, specifically, are resorting to such new, innovative ways to mitigate the rise in input costs.
Dr. Patni has cited brand examples like Parle-G, Clinic Plus, and others to extend the conversation on Shrinkflation, presenting it in a humorous 😄 yet interesting 👨🏫 manner. Do like 👍 and share the video, and don’t forget to comment with your experiences regarding these products 💬!
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