This panel discussion on ‘Digitalisation, data and smart reefer container operations’ filmed at the Cool Logistics Global Conference 2021 discusses MSCs electronic Bill of Lading or “eBL” - an efficient and secure digital alternative to paper Bills of Lading.

The discussion features:
Thomas Bagge, CEO of DCSA
Gadi Ruschin, Co-Founder and CEO of WAVE BL
Fabiano Luciani, Logistics Manager - Documentation, BRF
Fabio Poyer, Logistics Specialist, BRF
André Simha, Chief Digital & Information Officer at MSC

Discussion highlights:

9:43 – Traditional Bills of Lading vs. eBL
14:04 – How does the eBL work?
22:15 – Benefits of the eBL for reefer cargo
35:36 – Customer benefits of the eBL
42:15 – Why the eBL is a game changer
48:23 – Q&A

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