At Xeerpa we have the pleasure to invite you to attend our coming Webinar on how Sports Organizations can build the most advanced 360 view of fans, which will take place online on June 9th at 4pm CET, 10am EST, 7:30pm IST.
I am delighted to have Olivia Archanco, Consumer Strategy Director at LaLiga Tech, join me to discuss how Sports Organizations can build a single, holistic view of fans based on their interactions with all digital assets, including Social Media.
The webinar will cover the following key topics:
- Current challenges faced by Sports Organizations to collect and manage First-Party Data from fans.
- How Social Media can be leveraged to collect consented fan data and enrich the CRM/CDP.
- How to build a robust data platform that enables better personalization, engagement and conversions for leagues, clubs, sponsors and partners.
- Q&A
Join us in this link
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to learn best practises and use cases on how to enrich your CRM/CDP/DataLake with First-Party Data from fans, in order to launch more personalised and effective marketing communications and strategies.
