The surprising way to get anyone to agree to anything.
My friend Alex had a small business that he was struggling to grow, and he knew he needed to land some big clients in order to take his business to the next level. However, he found it difficult to get potential clients to agree to meetings or proposals.
That's when Alex learned about the Foot-in-the-Door Technique. It's like when you knock on a neighbour's door asking to borrow a cup of sugar.
Add B-roll of someone holding a cup of sugar or receiving a bowl of something from someone.
Once your neighbour agrees to give you the sugar, you then ask them for some milk too. Because they've already agreed to the first small request, they're more likely to agree to the second larger request.
Using this technique, Alex started asking potential clients for small favours, like filling out a survey or sharing their opinion on his business idea. Once they agreed to the small request, he followed up with a larger request, like scheduling a meeting or presenting his proposal.
It worked really well! The clients were more likely to agree to the larger request because they had already shown a willingness to comply with the smaller one. So, if you're struggling to get someone to agree to something big, try the Foot-in-the-Door Technique. It's a simple yet effective way to build trust and establish rapport with the person.
#tricks #psychologicalhack #psychology #motivation #changermaker
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