We often think of marketing as misleading, scammy, unethical, or manipulative, but that's marketing done WRONG. Big thanks to Squarespace for sponsoring this video: [ Ссылка ]
Marketing and advertising is all around us, all the time. There are SO many people out there exaggerating the benefits of their products, using insane amounts of clickbait, and manipulating your emotions to get the sale, that the term "marketing" now leaves a bad taste in our mouth.
But it doesn't have to be this way. There is a way that you can market your products and share your work without compromising your values. By focusing on authenticity, honesty, and vulnerability, we can attract the people who need our message or our products the most. No unethical sales practices needed.
You don't need to trick people to have them like your work and want to support you. You aren't bothering people by sharing your work online. What you ARE doing is making an honest living pursuing your dream. There's no shame in that.
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