Flyers and Print Mail are NOT dead. But making a flyer that's effective is crucial. Prices of postage and printing are only going up unfortunately so it's crucial to do it properly.
I do see this as an opportunity because so many businesses out there are doing it wrong and it's becoming a less cluttered space as more people more online and digital.
The 4 components of a success flyer are:
1. Design
2. Promotion
3. Timing
4. List
If you miss any of these, you're campaign is going to end up in the landfill and your ROI will be horrendous.
Flyers are an amazing way to get your brand out there, and spark interest immediately. You should see results without ten days after dropping it off at the post office. Please make sure you answer your phone :)
This channel is dedicated to lawn care entrepreneurs wanting to get their business off the ground and to the next level. It's also great content for someone considering starting their business in the lawn and landscape industry (or even any home service industry quite frankly).
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