With over 40 years of professional speaking around the world, Jim Cathcart is one of the best known and most award-winning motivational speakers in the business. He has delivered more than 3,000 presentations to audiences in every state of the US, most provinces of Canada and countries from Scotland to Singapore. Jim Cathcart is also author of 18 books including the international bestsellers: "The Acorn Principle" and "Relationship Selling".


#DESCRIPTION
Jim Cathcart, motivational expert and salesperson extraordinaire explains the eight-part system he has developed to establish a relationship with customers. To demonstrate how relationship selling works, he tells the story of himself as a young man having to repossess a log truck from a rural customer who faced him down with a gun. Cathcart explains that relationship selling is not about pitching a product but helping someone to retain their faith in the process.

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