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In today's world of high-flying ecommerce entrepreneurs running companies with multi-million dollar valuations, a low-profile, first-generation businessman from Chandigarh who started off in a one-room office and went from shop to shop to sell his products is a bit of an oddity.
Meet Sanjeev Juneja, the man who was little known until he stole the headlines by selling a six-year-old hair care brand in one of the largest transactions in the country's FMCG sector. Juneja sold Kesh King to Emami for Rs 1,651 crore, a valuation that's more than five times its annual sales. The brand notched up Rs 300 crore in sales in 2014-15, expanding at a compounded annual growth rate of more than 60%.
After the success of Kesh King, Juneja invented more new products and the success never left his hand. In this video Rahul Malodia will tell you about the king of brands and 6 lessons of branding and marketing that can completely transform your business.
Who is Sanjeev Juneja?
What are the brands of Sanjeev Juneja?
Why was the kesh king sold to Emami?
Which company owns Kesh King?
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Rahul Malodia is a professional CA, Management Consultant, And Business Coach. He started a revolution for Businessmen, with a mission in his eyes of Business Freedom. He begins with a basic session where you will find every aspect of your business. It is applicable to every business, be it big or small.
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Join Vyapari to CEO Class : [ Ссылка ]
Mobile : +91 7650067000
Email : contact@rahulmalodia.com
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#rahulmalodia #vyaparitoceo
