Twitch Sub splits are solved.... by moving to YouTube! YouTube just announced amazing updates and changes that make it so every Small Streamer has the chance to finally get monetized.

The update has made major improvements that allow for Small YouTubers and particular streamers to unlock and start using fan funding earlier, this means Memberships, superchats, and more all at a better creator split than other platforms.

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Why Is Twitch Discovery Not Good for Small Streamers

Twitch sorts their categories by most viewers, which means it is what we call a Kingmaker system, essentially when one Streamer gets lots of viewers, they rise to the top of the category or get more recommendations causing them to get more viewers who come browsing Twitch.

So beginners or small streamers often sit right down at the bottom of the categories and never get any clicks, because nobody scrolls down 20,000 streamers to find them, and nobody uses the filters over here to check by recommended or smallest despite what you might hope.

In reality, very few even check categories, most Viewers actually go straight to their Follower List or Favourite streamer meaning discovery on Twitch is relatively slow to start out.

Think about it, when you type twitch.tv into your bar, it usually auto-completes to your favourite streamers channel, not to a specific category or the homepage.

This kingmaker system has led to A LOT of outcry from smaller creators asking Twitch to do more for them and their discovery and in turn the same reason why educators such as myself or harris often push you guys to diversify across other platforms with algorithms such as TikTok or YouTube… even if you hate that advice with all your heart.

🕘Timestamps:

0:00 Why Streamers Stay On Twitch
0:36 Sponsor Segment!
1:10 How To Reach Monetisation On YouTube
2:15 The Problem With YouTube Streaming Monetisation
2:35 Why It Was So Difficult To Monetise On YouTube
3:10 How YouTube Is Making It Easier For Streamers
4:35 The Most Important Part Of Fan Funding
5:17 How Fast I Monetised My YouTube Channel
6:21 Should You Move To YouTube Streaming?
6:52 Why I Wouldn't Recommend Kick Streaming

What Is The New YouTube Update?

Channel page updates are rolling out right now slowly and should be rolled out for everyone by the end of the year, this means now Videos, Shorts, and Live Streams will have their own tabs on the channel, if you’ve uploaded each of them…
no more unlisting Live streams, and of course that means, no more losing watch hours, but more importantly, uploading shorts without making your channel page look terrible and harder to locate your main videos.

Quickly as well, they are experimenting with a new recommendation tool on channel pages so the subs who visit get videos or content on your channel recommended to them based on what they enjoy most, so if someone subscribed to you for shorts, they’ll see shorts rather than videos when they come to your channel.

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The style of this video is similar to Alpha Gaming and Gaming Careers in parts. A large influence on this series has come from content creators like Wild4games and Nutty.

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